After watching the video on IDEO and their think-tank of inventors, it gave me a whole new perspective when it comes to group projects. Like most people, I tend to be immediately turned off when the instructor says, "time to get into groups". Why do I do this? Mainly because it's having to put in the extra effort in trying to get along with people that may not exactly see eye-to-eye, but I'm happy to say that this project is going to be different in the sense that I enjoy the people in my group.
As far as what else I learned from the video, their term "Deep Dive" refers to being totally immersed in whatever project it is that they're working on. To focus solely on the task at hand without distractions and instead surrounded by others with the same goal, definitely helps to boost creativity.
"Marriage between form & function" - the product should be aesthetically-pleasing as well fulfill it's purpose.
In the video, the team at IDEO had to completely redesign a shopping cart and their process to get from point A to point B was extraordinary! The first day started off with brainstorming, looking at some statistics on shopping carts to find problems with the current design in order to make a redesign that doesn't only look good, but that actually fixes the problem.They then split-off into groups, with each group coming up with a solid idea to incorporate in the overall final product. They ran tests on their prototypes, interviewed people about their ideas and then ultimately designed the product.
It was great being able to see the prototype phase acted out in front of me and because of it, shed some light on the various steps that go into creating a redesigned object. Safe to say that this video was instrumental in establishing an idea for where I will try to go for my project.
No comments:
Post a Comment